How to Make Your Business Signs Look More Professional

Professional-looking business signs will make your business visible and make the right impression. Whether your sign is going to be located on the high street, outside your workshop or at the entrance to an industrial estate, the look and feel of your sign can affect how your potential customers view your entire brand. Here’s how to make yours stand out:

Pick the Right Spot

Your sign needs to be clear and visible – after all, even the most beautifully designed sign in the world won’t work if nobody can see it. Drive and walk past your business from all directions to identify the perfect spot, and consider multiple signs if visibility is an issue. If your sign is placed carefully enough, it’ll be impossible to miss.

Keep It Clean and Uncluttered

Don’t be afraid of white space. Cramming text onto your sign will make it overwhelming and difficult to read. For a professional sign, keep it simple and remember that less is more.

Pick Quality Materials

It’s no good creating a memorable sign if your sign quickly becomes weathered and worn out. Investing in high-quality materials for your sign, such as top-quality vinyl, boards and fixings, will prevent it becoming corroded or weathered and help it to last the distance. If you’re searching for signage Exeter, professionals such as https://exeter.nettl.com/signs/ can help with solutions.

Be Smart with Colours and Fonts

Choose high-contrast options to ensure your sign has optimum visibility. Black on white, for example, will be much easier for passers-by to read than yellow on white. Don’t go too colourful – sticking to two to three colours will keep things simple and readable, and avoid complex fonts that could be trickier to decipher for viewers.

Keep It on Brand

Keep your signage in line with your company’s branding. A professional branded sign featuring your logo will help your business stick in the minds of those spotting your sign. However, don’t go overboard – stick to a simple logo or single image to make sure you don’t overwhelm your audience.